Hi, I’m Narges.

I shape strategy,
simplify complexity,
drive product impact,
and never stop asking why.

From industrial design to product design

Industrial design is where I realized that how something functions and how it feels are the exact same question.

From 2015 to 2021, I focused on physical product design, balancing ergonomics with user psychology to understand how people interact with objects by pure instinct.Though my career transitioned into UX and digital systems, that structural mindset remains at the core of my practice. It allows me to bridge user behavior with complex technology, ensuring the end experience feels completely intuitive.

Over the past 5+ years, I’ve focused on HealthTech and FinTech, where trust is everything.

I take messy, complicated workflows and turn them into clear, simple digital products. I don’t just follow strict UI templates. Instead, I look at how people naturally behave, making sure even the most complex technology feels easy and safe to use.

What expertise do I bring to the table?

How do I approach design?

I enjoy a complex design problem almost as much as I enjoy finding the elegant solution hiding inside it.

Facing a complex challenge?
People hire people, not CVs

This is my corner, a small space where I share the things that keep me inspired outside of work. The hobbies that ground me, the moments that shape my perspective, and the quiet stories behind my creative journey.
Sometimes that means painting, when colors speak louder than words. Other times it’s sculpting, when I need to think with my hands instead of my head.